Bold Branding is an agency established in 2012 in Cairo; founded by Kamal Rizk, Lead Designer, and Sarah El Kasaby, Managing Director. They strive to create better brands and identities to form unforgettable connections with lasting impact.Bold Branding is the gain of more than 18 years’ experience combined in the design and production market,serving all entities and business models in various fields.They are known for their goal-driven minimal designs, with a smart attractive element whether in the design or the production technique that always push their clients in the lead of competition.

Voila Cool Stuff Ice Cream Packaging by BOLD Branding This is a series of packages for 9 ice cream flavor designs, united under one emblematic logo, in which the designer remodels the presentation of ice cream. He created a new theme through which he reimagines the different flavors in the form of symbolic fruits and nectar patterns, original typography, and also relevant fresh colors that accentuate the design elements. The design simply recreates the concept of taste through the tongue icon used in all the range and evokes a different way of sensing it.

Mouled Bonbon Seasonal Packaging by BOLD Branding This is a packaging design for special bonbon sized nuts candy only made for the Mouled occasion. The design concept is based on the shape of a wrapped bonbon adapted to the length of the tube. The designer simplified the Mouled traditional folklore festival to minimal iconic elements using clear geometric lines. He created the Doll, Knight, Horse, Evil Eye, and Dove with vivid color blocks. Using the same geometric style, he created the Mouled Bonbon bold typography bringing the concept together. This Mouled Bonbon is a modern take on an ancient conventional celebration.

BOLD branding

38 Al Ahram st., apartment 3, ground floor, heliopolis

Heliopolis

P: +201022023067

BOLD branding is IAD member since 2022, with 4051 IAD rating.