Mr. Keen engaged in brand image design in 1999. As a Chinese designer, he was responsible for the development and design of a series of national tourism products for the 2010 Shanghai World Expo and the Singapore Pavilion. (Singapore National Image Display Project)

In recent years, Mr. Keen has continued to focus on brand design with the fusion of Eastern and Western cultures as his design concept. He has moved from traditional brand graphic design to the field of creative design for large-scale projects, including brand planning, product development, chain stores, and All-round design of venue space and so on. And on the basis of the integration of Eastern and Western cultures, he further put forward the proposition of "adhering to originality" (Mr. Keen currently has a number of domestic and foreign design patents), and created a series of brands and products that are different from the existing market products. While receiving high market feedback, it has won many domestic and international design awards! Including: MUSE Creative Award Platinum Winner, MUSE Design Award Gold Winner, IDA International Design Award-Bronze Award, Italian A`Design Award-Gold Winner, German Design Award-Silver, Grphis International Design Magazine Annual Award-Silver Award, Asia Pacific Designers Alliance IAI Global Design Smart Manufacturing Award-Silver Award, Bauhaus International Design Competition-Gold Award, CCII International Trademark Biennial Award-Bronze Award, etc., have achieved remarkable results.

Yongxi Dual Function Incense Holder by KE,EN This work was designed by Mr. En Ke based on ancient Chinese royal culture. The packaging is redesigned with the elements of cloud pattern in the Forbidden City, the overall work of art is like an ivory, fully embodies the beauty of the Orient. Open the top cover, there is an incense holder golden phoebe wrapped in eco-friendly paper. This design works to break the traditional, will have two combustion and storage functions into a product design, so was patented in China. It has won international design awards while receiving well received from the market!

Nuscents Kaleidoscope Lipstick by KE,EN This product is a bold attempt to innovate and develop the packaging structure of makeup products! Bringing new ideas and directions for the design and development of makeup products. This product fits the 'Crossover design' product that young people love to communicate with interest and emotion. It can promote the development of the entire cosmetics industry in terms of brand culture, product function, environmental protection, and technological innovation. This product has won patents in China and the United States, as well as design awards in China and the United States!

Love is Invisible Packaging by KE,EN Discrimination against Asians has increased in the U.S. during the pandemic. The design concept of Love is Invisible is especially based on the concept of water tolerance in Asian culture, to show that the love between people is invisible, which can eliminate discrimination and remove barriers. Love Is Invisible is a public welfare activity launched by the Super Joey Foundation in nearly 20 cities across the country. The Tsddesign team designed the T-shirts and packaging that young volunteers of different races will wear across the country from the Love is Invisible collection.

En Ke

15 Ravencrest Cir

California

P: +1 626 692 1713

En Ke is IAD member since 2022, with 6106 IAD rating.