Amit Naor (1992) Industrial Designer.
Originally from Nordia, now lives in Tel Aviv.
In Amit's work, user experience is the foundation of his designs, from the simplicity of operation, through ergonomics, to the comfort of the user.
His work focuses on the connection between man and nature. His designs revolve around travel gear on the one hand and on the other hand, the materials nature has to offer and their qualities.
Amit takes in deep consideration, cultural connections, technology and processes.
He strives for added value in his concepts.

Capra Via Ferrata Backpack by Amit Naor Capra combines a backpack with safety equipment for a hiker in Via Ferrata routes. These routes invite people for a mountaineering experience of hiking and secure climbing integrated into breathtaking paths. The concept is to merge the harness, helmet, and energy absorber into the backpack, thus allowing the traveler a quick and comfortable transition from walking mode to secure mode within less than a minute, without removing the backpack or even bending down. by the simplicity of use lies Capra's power of saving lives.

Multi Cultural Moka Pot Coffee Maker by Amit Naor In times of war and immigration, it seems that the differences between men are too big for one to accept the other. As it is known, Coffee's real superpower is connecting people. This project objective is to take two reach culture's coffee makers icons and, despite the many differences, focus on what is common between the two, combining the Turkish Ibrik and the Italian MokaPot. Hopefully, people could do the same over coffee.

‪Amit Naor‬‏

Gnesin 3/8

Tel-Aviv

6356410

P: +972543141085

F: ישראל

‪Amit Naor‬‏ is IAD member since 2022, with 4061 IAD rating.