Hi! I'm Nataliya Sambir, CDO & Co-founder at Linkup Studio. With over 11 years in the design industry, I've devoted my career to understanding how top-notch products and services can transform user behaviors and bring benefits to businesses.

At Linkup Studio, we rely on extensive data and user psychology to craft innovative solutions that not only meet user needs but also achieve business goals. Our goal is to deeply understand both the business side and our users, creating experiences so engaging and enjoyable that they naturally promote themselves.

Throughout my career, I’ve led the design strategy for diverse projects across various sectors, earning multiple awards for excellence. My belief is that the core of a successful business lies in three main aspects:

People (employees and customers)
The Experience offered to them
Achieving business goals

This perspective fuels my passion for exploring and sharing knowledge about Customer Experience, Growth, Design, and Psychology. These areas are fundamental to creating impactful experiences at scale.

Skinspotter Mobile App by Linkup ST Skinspotter is a mobile application designed for skin health monitoring. The application uses artificial intelligence to assess the risk of 29 skin conditions. Users can upload photos, track symptoms and sensations, and record the location of each skin condition. A personalized health dashboard, schedules, and reminders support regular monitoring. The interface combines clear typography, clean layouts, and simple navigation, so people of all technical levels can use the application. Data handling follows privacy rules for health information.

Skinspotter Interface Design by Linkup ST Skinspotter is a mobile application interface for the management of skin health. The design guides users from photo uploads to symptom logging and diagnostics supported by artificial intelligence. Navigation is kept simple, and each step is presented with clear layouts and interactive elements. The interface was shaped by research into user behavior and by usability testing. The aim is to present complex medical information in a form that stays accurate and remains easy to understand for a wide range of users.

Safetravy Social Design by Linkup ST Safetravy is a travel safety application designed for international travelers. The application presents an interactive, color-coded world map showing social issues, medical status and entry requirements by country. Conflict reports, social updates and personalized alerts are delivered through the same map interface. Clear visuals and simple language support accessibility, while a responsive layout allows use across devices. A layered information system organizes global social data, so travelers can navigate by a specific concern and prepare before departure.

Сode UA Website Design by Linkup ST Code UA is a website that connects international businesses with Ukrainian technology companies. The site presents a wide range of software development services in a clear and simple way. A minimal interface, an ordered grid layout and animated transitions guide visitors through detailed technical information. Smooth scrolling and a logical flow help users find the content they seek. The responsive design adapts to screen sizes from mobile phones to large monitors, and modern web standards support reliable performance across browsers and devices.

Aqoir Wellness App by Linkup ST Aqoir is a mobile health monitoring application developed for iOS and Android devices. The application connects to a sensor-enabled smart bottle and receives biometric and hydration data through a wireless link. Complex measurements are translated into clear visual insights and adaptive feedback. The interface favors simplicity, clarity and passive monitoring, so personal hydration patterns can be followed without manual tracking. Interaction flows and data visualizations were refined through usability testing with health-conscious adults.

Nataliya Sambir

Stryiska St

Sokilnyky, Lviv, Lviv Oblast

P: +380983199717

Nataliya Sambir is IAD member since 2025, with 10187 IAD rating.